Straus Family Creamery Completes Growth Equity Investment with Grounded Capital

Petaluma, CA – July 17, 2024 – Straus Family Creamery, known for its minimally processed, premium organic dairy products and leadership in sustainable organic farming, today announced that it has secured equity investment from Grounded Capital, a San Francisco-based investment firm focused on deploying capital that supports healthy social, ecological and financial systems. This significant equity investment provides Straus Family Creamery with the necessary capital to grow the business and support its mission of sustaining family farms, revitalizing rural communities, and building a more regenerative food system.

“We’re excited to partner with Grounded Capital, who believe in our mission and care deeply about the future of our farming and food system,” said Albert Straus, founder of Straus Family Creamery. “This investment will help us advance our carbon-neutral farming model, creating resilience in organic dairy farming operations, and a sustainable pathway for the next generation of farmers supplying Straus Family Creamery.”

“This is a pivotal moment for Straus Family Creamery, “said Mike Scheu, President. “We’ve built a strong and collaborative team, we are well capitalized, and the business is experiencing consistent growth. I deeply appreciate the collaboration and partnership with Grounded Capital and look forward to working together in service of our mission and pursuing growth opportunities in the marketplace.”

Press Release: Straus Family Creamery Announces New Equity Investment and New Board Members.

Aspect Consumer Partners, a leading consumer products M&A, strategic and corporate finance advisory firm, acted as exclusive M&A advisor to Straus Family Creamery in the transaction.  Financial details were not disclosed.