Aspect Consumer Partners Advises Hollywood Fashion Secrets on Sale to American International Industries

San Francisco, CA – September 2015 – Hollywood Fashion Secrets, a recognized industry leader in the development, marketing and selling of fashion and beauty solutions in the U.S. and internationally, has completed the sale of the Hollywood Fashion Secrets brand, intellectual property and all related assets to American International Industries.  Hollywood Fashion Secrets is best known within the beauty and fashion accessories industry as a category creator, having established “Style Essentials”, a category of beauty and fashion solutions that lift, hide, secure, tuck, tighten, hem and perfect a woman’s appearance and prevent wardrobe and beauty malfunctions.

“We are very proud of our new acquisition and its place in the beauty and style essentials category. The great brand name and heritage combined with our wide distribution channels will assure a long future for A.I.I. and Hollywood Fashion Secrets,” said Zvi Ryman, President of A.I.I. “There are many items that nicely complement our current beauty offerings, and others that will expand A.I.I. into the fashion category and beyond.”

Aspect Consumer Partners, LLC, a leading consumer industry-focused  M&A, strategic and corporate finance advisory firm, acted as exclusive financial advisor to Hollywood Fashion Secrets in connection with the transaction.  Financial terms of the transaction were not disclosed.